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Good Web Design Principles You Should Follow

Good Web Design Principles You Should Follow

web designThere is a lot that goes into creating a successful website. Simply putting the information you want to convey on some web pages is not enough. You must factor in usability, and how users will interact with it. A website is all about the visitor. They choose when to click, where to click, and what content to consume. You can put all sorts of features on your site, but if users can’t use them or don’t want to use them, then they might as well not be there in the first place. When it comes to web design, there are some principles you should try to follow to achieve success. A good website, along with some affordable SEO that can get you more bang for your buck, will go a long way toward helping you reach your online goals.

Don’t Make Your Site So “Thinky-Thinky”

Usability often comes down to a site being self-explanatory. Don’t make your users think too much. Even the most cerebral Ph.D. degree-holder will click away if they have to do any mental gymnastics to navigate your site. The goal should be to simplify any decisions that a user would consciously have to make. You want them seamlessly navigating where you want them to go.

Get Their Attention

A solid, affordable SEO strategy might get someone to your site, but then you have to grab their attention to keep them there. Photos and graphics are the best bets to do this. Video is getting more popular as well and may become the dominant visual tool very soon. Even annoying videos are great for catching attention and getting people focused on what you want.

Web Design Also Includes Effective Writing

While you need to grab attention, there should also be good written content to keep that attention and convey your information. Long blocks of text are routinely skipped unless there are accompanying images or graphics. Make sure that everything is clear and concise, and there is no confusion about what you are trying to say. “Explore our services” could mean several different things, where “sign up” is straightforward. Well-written affordable SEO content will be recognized by search engine algorithms, which will drive your site up the rankings.

Keep It Simple, Stupidweb design

Simplicity is always best when it comes to web design. As we mentioned above, keep things simple for understanding, so that your users do not have to think too much. Users don’t come to websites to appreciate the design. Good design is probably not even noticed much by users. It is a bad design that gets noticed. Keep things simple and clean and provide a seamless user experience that will guide the user to the information you want to give them.



There is Nothing Wrong with Following Conventions

You may feel like you want to revolutionize the website industry with your mind-blowing design. The fact is, you don’t have to do that to achieve success. Since a website should be all about the user experience, conventions help to reduce their mental load. If users are familiar with something, it makes your site easier to navigate. Familiarity will help build trust and reliability, and make your San Antonio business seem more reputable.

Good web design, along with a solid and affordable SEO strategy, will help you get the best return on investment possible. Reach your online goals by adhering to these principles.

For more information about web design and additional principals you should use for your San Antonio business, visit

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